market research
The processes, techniques, and purposes comprised in the first step for developing marketing strategies such as the collection of information about customers and the definition of segments and targets.
Occupations using this skill
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advertising manager
advertising media planner
banking products manager
business analyst
category manager
communication manager
intellectual property consultant
market research analyst
marketing assistant
marketing manager
online community manager
patent engineer
product development manager
product manager
promotion manager
property developer
public relations manager
public relations officer
research and development manager
sensory scientist
business developer
financial manager
fiscal affairs policy officer
market research interviewer
sales manager
shop supervisor
spokesperson
statistician
survey enumerator